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Privacy Policy

Information on Data Processing in Connection with Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Ireland Limited. If the controller responsible for data processing on this website is located outside the European Economic Area or Switzerland, Google Analytics data processing is carried out by Google LLC. Google LLC and Google Ireland Limited are hereinafter referred to as „Google.“ The technical implementation of data processing for Google Analytics is provided by IONOS. In this regard, the privacy notices of IONOS are referenced. The operator of this website and IONOS share joint responsibility for data processing related to Google Analytics on this website.

Google Analytics uses „cookies,“ text files stored on the device used, which enable an analysis of the website usage by the visitor. The information generated by the cookie about your use of this website is typically transmitted to and stored on a Google server.

Google Analytics is used exclusively with the „_anonymizeIp()“ extension on this website. This extension ensures that IP addresses are anonymized by truncation, preventing direct association with an individual. The IP address is truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The IP address transmitted by the browser as part of Google Analytics is not combined with other Google data.

On behalf of IONOS and the website operator, Google will use the collected information to evaluate website usage, compile reports on website activity, and provide other services related to website and internet usage to IONOS and the website operator (Article 6(1)(f) GDPR). The legitimate interest in data processing lies in optimizing this website, analyzing its usage, and customizing its content, enabled by the statistical functions provided by IONOS. The interests of users are adequately protected through pseudonymization.

Google LLC provides a guarantee of an adequate level of data protection based on standard contractual clauses. Data sent and linked to cookies, user identifiers (e.g., User-ID), or advertising IDs are automatically deleted after 50 months. Data is automatically deleted monthly once its retention period has expired.

Website visitors can prevent data collection by Google Analytics by adjusting the cookie settings for this website. Additionally, visitors can object to the collection and storage of their IP address and data generated by cookies at any time with future effect. The corresponding browser plugin can be downloaded and installed at the following link: https://tools.google.com/dlpage/gaoptout.

Website visitors can also prevent data collection by Google Analytics on this website by clicking the black button in the bottom left corner of the screen, where settings can be adjusted.

Further information on Google’s terms of use and privacy can be found in the Google Analytics Terms of Use and the Google Analytics Overview.

Under applicable laws and the GDPR, website visitors have certain rights concerning their personal data processed through this Google Analytics data processing. These include the right to access, correct, transfer, or delete their data, as well as the right to data portability. Visitors also have the right to object to certain types of data processing. To exercise these rights concerning the Google Analytics data processing on this website, visitors can contact IONOS or the website operator at any time.